I am (sort of) in training for this year’s Pink Power Walk which is happening on Sunday 13th May. My daughter thinks it’s hilarious that I need to train for a “walk” and keeps asking me if I’m getting nervous about which position I am going to come in and what my time is going to be. Rude.

My house now looks like a storage unit. I have boxes of chocolate, piles of Psychologies magazines, blister plasters, Breakthrough Notebooks, teabags….I haven’t got everything yet. I’m going to do a photo of the final goody bag – it’s SO good I should be selling it says some of the committee members – everyone has been so generous.

Anyway, in the meantime, Breakthrough have asked me to let you know all about their Fashion Targets Breast Cancer Campaign.

With pleasure:-

Here is this year’s Fashion Targets Breast Cancer lookbook:


FTBC launched on 30th April. It’s the UK’s biggest charity fashion campaign and helps to raise money for pioneering charity Breakthrough Breast Cancer.

They’re really excited about this year’s collection, which has taken on a patriotic British theme. They have some amazing British brands on board including M&S, Debenhams, Topshop, River Island and Laura Ashley. Each item carries a minimum 30% donation to Breakthrough Breast Cancer’s life-saving work.

One in eight women will be diagnosed with breast cancer in their lifetime and their mission is to stand together and fight it. By rallying together in style, buying the products and helping to raise vital funds we can all make a difference to people affected by the disease.

“Buy It, Fight It, Wear your Support”

FTBC 2012 has three trends –Rainbow Fields, Royal Affair and Postcard Promenade – channelling iconic British past times and letting women chose the way they wear their support.

Also their website has gone live this week and you will be able to shop the products, read their blog, find out about this year’s celebrity supporters, see their stylehunter street gallery and check out their product of the day.

The URL is: http://fashiontargetsbreastcancer.org.uk/


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